Tao Asian Bistro

Tao Asian Bistro
Tao Downtown in Chelsea, Manhattan
Restaurant information
Established2000
Owner(s)Mohari Hospitality
Rich Wolf
Marc Packer
Jason Strauss
Noah Tepperberg
Food typeAsian Fusion
CityNew York City, Las Vegas, Los Angeles, Chicago, Mohegan Sun
Websitetaogroup.com

Tao Asian Bistro is an Asian fusion restaurant and nightclub chain founded in New York City in 2000. The flagship brand of Tao Group Hospitality, in addition to two locations in New York, Tao further operates one location each in Los Angeles, Chicago, Las Vegas, and the Mohegan Sun resort, with the locations in Chicago, Manhattan's Chelsea district and The Venetian in Las Vegas containing adjacent nightclubs and the Vegas location further being the home of the dayclub Tao Beach.

The idea of Marc Packer and Rich Wolf, Tao gained early recognition for its decorations, including large buddha statues, and its partnership with Jason Strauss and Noah Tepperberg, the owners of a marketing firm and the Marquee nightclub in New York. The original location was followed by the opening of Tao Las Vegas in 2005, which by 2007 became the highest-grossing independent restaurant in America, earning approximately $60 million in revenue in 2011. Tao is viewed as one of the earliest modern examples of a restaurant-nightclub hybrid, or clubstaurant.

The success of Tao led the four founders eventually restructuring their ventures into Tao Group Hospitality by 2009, presently a subsidiary of PokerStars founder Mark Scheinberg's investment firm Mohari Hospitality and formerly owned by James L. Dolan through Madison Square Garden Entertainment. Tao has garnered attention for its high revenue figures, celebrity clientele, and its Las Vegas location's unique ability to attract both conventional diners and club-goers, though has faced criticism for its use of Buddha imagery and for advertising practices perceived as culturally insensitive.