Rolls (restaurant chain)

Rolls
IndustryRestaurants
Founded1988 (1988) in Seinäjoki
FoundersJouko Huumo
Soile Ojala
Tommi Oksanen
Headquarters,
Number of locations
100+ (2024)
Area served
Finland
Key people
Arto Virtakari (CEO)
ProductsFast food
OwnerJokes Family Oy
Websiterolls.fi

Rolls is a Finnish chain of hamburger fast food restaurants. The first Rolls restaurant was opened in Seinäjoki in 1988. Owned by Jokes Family Oy, the chain has over one hundred restaurants throughout the country as of 2024.

Rolls operates on an entrepreneur-driven franchising principle, primarily using a store-within-a-store concept alongside other businesses. Most of the restaurants are located in shopping centers or service stations. The chain does not charge entrepreneurs a joining fee or impose penalties for terminating the agreement.