Kind (company)

Kind LLC
Kind Healthy Snacks
Company typeSubsidiary
IndustrySnack Foods
Founded2004 (2004)
FounderDaniel Lubetzky
FateAcquired by Mars in 2020
Headquarters
New York City
,
U.S.
ProductsSnack Bars, Granola Bars, Granola
RevenueUS$5.0 billion
ParentMars, Incorporated
Websitewww.kindsnacks.com

Kind LLC (doing business as Kind Healthy Snacks), stylized as KIND, is an American snack food company based in New York City. It was founded in 2004 by Daniel Lubetzky. Since 2020, it has been a subsidiary of Mars Inc.

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