Cesar Lüthi
Cesar Lüthi | |
|---|---|
| Born | 6 September 1930 Wohlen, Aargau, Switzerland |
| Died | 18 July 2002 (aged 71) Ermatingen, Switzerland |
| Known for | Sports marketing businessman |
| Awards | IIHF Hall of Fame Olympic Order |
Cesar W. Lüthi (6 September 1930 – 18 July 2002) was a Swiss international sports marketing businessman. He was the founder of CWL Telesport and Marketing, and was involved with advertising for the International Ice Hockey Federation, the German Football Association, and the Olympic Games. He was inducted into the IIHF Hall of Fame in 1998, and received the Olympic Order.